How To Create Your Dream Commercial Real Estate Team for 2019

How To Create Your Dream Commercial Real Estate Team for 2019


According to Viktor Simco, a former professional athlete turned commercial real estate agent, athletes can help make an ideal partner for clients seeking to cross the finish line

LOS ANGELES—Today’s real estate market is fast-paced and competitive requiring perseverance, agility and a keen acuity in locating and closing potential deals. That is according to Viktor Simco, a former professional athlete turned commercial real estate agent at Commercial Brokers International based in Los Angeles. In the exclusive commentary below, Simco says that a real estate professional, whose personality and skill sets were honed through the brutal testing ground of professional athletics, is an ideal partner for clients seeking to cross the finish line in real estate transactions.

The views expressed in the commentary below are Simco’s own.

Top-performing athletes have a set of specific traits developed over the years that translate well in the arena of successful real estate deals. To succeed at the highest levels of competitive sports, it requires a competitive spirit, result-oriented focus, persistence, and the ability to work as an integrated member of a team. The client looking to buy, sell, or lease property, maximizes their chance of success by having a former elite athlete on their side.

Real estate is competitive. Athletes thrive in competition.

Whether in residential or commercial real estate, an ambitious former pro athlete as your advocate can make all the difference. Bidding wars, negotiating terms, and evaluating markets are all realities in this competitive industry that may inhibit a favorable outcome. While some individuals may retreat when the competition becomes too stressful, the former pro athlete is a personality that thrives when the heat is turned up, and has mastered the ability to remain composed under pressure. Clients’ needs are markedly advanced by having this person on their side deploying a competitive edge and mental toughness others often lack.

Athletes are result-oriented.

Games are measured by wins and losses; the final outcome of a competitive event is black and white. Athletes are accustomed to setting goals and reaching them. It is clear to them if they do not perform as expected. This same principle translates to the way former pro athletes view their real estate business– in terms of wins and losses. Elite athletes constantly discern what works or what doesn’t, and if they are not succeeding, they recalibrate until they ultimately reach their desired outcome with great benefit to their teammates/clients.

Athletes know persistence pays off.

“Never give up” is a universal sports mantra echoed in locker rooms, barked by coaches, and eventually woven into an athlete’s psyche. Persistence is being purposely consistent in an athlete’s day to day quest, especially when confronted by challenges or opposition. In order to achieve greatness at anything – including pursuit of a successful real estate deal – requires persistence.

Michael Jordan was cut from his varsity basketball team as a sophomore and Tom Brady was third string quarterback in college. Legends like these learned the lesson of persistence early and credit this tribulation as motivation to continue training and eventually become some of the greatest players of all time. Development of a persistent attitude keeps the athlete – and athlete turned real estate professional – motivated for days, weeks, or even months when it would be easier to surrender. Athletes are not deterred by loss, rejection, or having the cards stacked against them… it’s in their nature to consistently put in work until they achieve what they set their mind to. Top athletes have already experienced the rewards of being persistent in their sport, so you can bet their relentless attitude will overflow into many other aspects of their lives, including real estate.

Athletes are, of course, team players.

Agents, brokers, sellers, buyers, escrow officers, attorneys, loan producers, and appraisers are all integral parts of each real estate transaction. This translates into many moving parts that must coalesce for a real estate deal to reach completion. It is not unheard of for otherwise promising deals to fall through due to unreasonable expectations, poor communication, inflexibility, personality clashes, or other conflict that causes perspective to be lost. For elite athletes, after years of playing alongside teammates, they have become experts at carrying out their duties among a variety of personality types, and understand the necessity of cooperation and communication among all players. Having a knack for operating in a team-like environment and facilitating collaboration among parties even in the presence of obstacles is yet another reason why athletes turned real estate MVPs are all the more likely to deliver successful outcomes for all parties involved.

It’s no wonder that phenomenal athletes like Magic Johnson, Oscar De La Hoya, and Emmitt Smith have succeeded in the “game” of real estate. So whether it is finding that perfect property, negotiating the best deal, or managing a team through a real estate transaction, these scenarios are all a textbook fit for the competitive, result-oriented, persistent, and teamwork-based prior pro athlete. Now, when it’s time to make your next property play, add a former all-star athlete to your real estate roster and knock that deal out of the park.

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